Russian Pay TV channel HD REX acquires original Finnish content
Finnish production and distribution company Rabbit Films today announces that Russian Extreme TV (HD REX) in Russia has acquired the Pay TV rights for a number of original Finnish factual and factual entertainment shows including Beyond Human Boundaries, The Dudesons, Most Endangered Species, The Ultimate Expedition and Globetrotters.
Rabbit’s flagship finished content will be available to Russian viewers for the first time from this autumn.
The sports and entertainment TV channel “Russian Extreme” is dedicated to extreme sports, travel, martial arts and active lifestyle. The deal with Russian Extreme Channel was brokered by MV Media in Russia and by Marta Csizmadia from Rabbit Films.
“We are happy to be the first TV Company representing Rabbit Films’ TV shows in Russia. The content produced by Rabbit Films is a really new level of extreme, their programmes combine travel, humor and danger, all the things our viewers love so much. We hope for a long and friendly cooperation with the distribution company Rabbit Films.” Maxim Zemlyanko, Program Director of Russian Extreme TV said.
“We are proud to start our cooperation with Rabbit Films. Russian Extreme TV is one of the most curious TV channels in Russia and we are happy to help them add more fresh and creative titles from Rabbit Films.” Vadim Verevkin, Head of Sales of MV Media said.
Jonathan Tuovinen, Head of International at Rabbit Films said: “It’s a real testament to Rabbit Films’ creative strategy to produce innovative titles with longevity that continue to make an impact. We are delighted to have partnered with Russian Extreme TV to broadcast our content in Russia for the first time and MV Media to represent our finished programme catalogue in Russia/CIS.”